Google Local Services Ads for Real Estate
Generate high-quality leads with Google Local Services Ads tailored for real estate professionals. I help set up, optimize, and manage your campaigns to ensure you connect with motivated buyers and sellers in your area.
LSAs for Real Estate Agents
Stand out in local searches and capture high-intent leads with effective Local Services Ads. From setup and optimization to ongoing management and personalized coaching, I provide comprehensive LSA solutions for real estate agents that drive results.
Setup
Get your Local Services Ads up and running with a seamless setup process. I ensure your account is properly configured to target the right audience and maximize lead generation.
Account creation and setup
Business verification assistance
Service area and job type targeting
Budget and bid setup
Optimization
Maximize the performance of your real estate Local Services Ads with tailored strategies. I fine-tune your campaigns to drive high-quality leads and ensure your ads stand out in competitive markets.
Ad performance analysis
Image integration
Budget adjustments
Targeting optimization
Management
Leave the day-to-day management of your LSAs to me. I monitor, track, and improve your campaigns to maintain consistent performance and generate reliable results for your real estate business.
Performance monitoring
Weekly campaign adjustments
Lead tracking and reporting
Spam dispute handling
Coaching
Learn how to master Local Services Ads with personalized coaching sessions. I’ll guide you through best practices to ensure you’re confident in running successful campaigns for your real estate business.
Campaign setup guidance
Performance review tips
Optimization best practices
Troubleshooting advice
How Google Local Services Ads for Real Estate Will Benefit Your Business
Google introduced Local Services Ads (then known as Home Service Ads) in 2015. Initially, only companies in a few home improvement-related industries could run them. But since then, the tech giant has made them readily available to businesses in over 70 industries, and today, you may run Google Local Services Ads for real estate if you operate a business within this industry.
When your company uses LSAs, it will get access to a pay-per-lead advertising structure that only requires payment for valid leads generated by its online ads. This cost-per-lead (CPL) setup makes LSAs cost-effective for agents and brokers interested in marketing their businesses online without breaking the bank.
However, this is far from the only benefit of investing in Google LSAs. Here are a few others:
- Improves your company’s visibility online by pushing its name near the top of search engine results pages (SERPs)
- Directs your online ads at a targeted audience likely looking for real estate businesses
- Makes it simpler for prospective clients to get in contact with your company quickly
- Provides performance tracking opportunities, delivering the chance to strengthen future LSA campaigns
Google also takes LSAs a step further by allowing those companies that run campaigns to earn badges and build credibility for their businesses. One of these trust badges, in particular, will enable your business to give clients a Google Guarantee. If they aren’t satisfied with your service, Google agrees to reimburse them for their trouble.
Commit to Investing in Google Local Services Ads for Realtors
The ad targeting offered by an LSA campaign makes it one of the most effective ways to market your business. Consider taking advantage of Google Local Services Ads for real estate professionals and see how beneficial it is for companies looking to attract more attention online. Fill out this form with your company’s details and discover the difference LSAs make.
Ready to Generate Leads with Local Services Ads?
Start connecting with motivated buyers and sellers through optimized LSAs. Fill out the form below!
Real Estate Agent LSA FAQs
LSAs are Google ads that connect real estate agents with high-intent local buyers and sellers, appearing at the top of search results.
LSAs generate leads by showing your business to users searching for real estate services in your area. Potential new clients can contact you directly from the ad via message or phone.
Yes, Google requires business verification, including proof of licensing and insurance, to ensure credibility and trustworthiness. It also requires a verified Google Business Profile.
Absolutely! I handle everything from setup and optimization to ongoing management and reporting to ensure your campaigns perform effectively.
Yes, you are required to create a Google Business Profile to run LSA campaigns. Google used to allow companies to spearhead these campaigns without claiming and optimizing a GBP, but toward the end of 2024, the company made it mandatory for businesses to have GBPs to run them.
LSAs for real estate professionals are effective as long as you set them up correctly and perform the necessary ad optimization. If you plan to run one for the first time soon, you should rely on an LSA expert to create your first campaign and ensure it goes smoothly.
In most cases, you can start running Google Local Services Ads for real estate professionals within a few weeks. Before Google permits you to create your first campaign, the company will need to run a background check on your business. This typically takes about three weeks, though some companies may need to wait longer.